What does a video cost?

A plan (storyboard, afters or first frame) is 1 credit. A video from words or a photo is 50 credits. Product, fashion, ad and room videos are priced by length: 6 seconds 100 credits, 10 seconds 170, 15 seconds 260, in HD. Changes afterwards are free.

How long does a video take?

About a minute. You can leave the page: the video lands in your Library either way.

Vertical 9:16 for Reels, TikTok and Shorts, square, or wide 16:9, depending on the video. Every video also comes with free 1:1 and 4:5 crops for the feed.

Can I use my logo and colors?

Yes. Set up your brand kit once: your logo, colors and fonts go on every new video, and in the image editor too.

What if a video fails?

The credits come back automatically. You're only charged for videos that are made.

Image Design Video

Describe it

Describe the video

Camera

Quality

Shape and length

The preview is one image of how the video starts. Change the words and preview again for a credit each.

Starting from a photo?

Videos from your product, garment, dish, room or any photo.

Product videoOne product photo, one short video with 2–4 shots Fashion videoYour garment on a model who moves Food & menu videoSteam, pour and sizzle Room makeoverStaging, renovation, day to dusk Short adHook, product, offer in one take, with voice and music Bring a photo to lifeGentle motion for any photo Animated templatesIntros, countdowns and titles. Type your words, no AI.Video editorAlready have clips? Trim, add text and music, free.

Text to video

Describe it, get a video

Say what's in the shot, where, and the light. Preview the first frame for a credit, or go straight to video.

← Start by describing it in the panel on the left.

A barista pours latte art in a sunny caféMade from these words

Example: Latte art, described · 6 s

How it works

1
Describe the video
The subject, the place, the light. Pick how the camera moves.
2
Preview the first frame
Optional, 1 credit: see how it starts before paying for video.
3
Get the video
About a minute, from 50 credits. Music and text stay free to change.

Ideas to start from

Click one to use it, then make it yours.

What you get

Music made for your video

Words on screen, in your text style

Feed crops (1:1 and 4:5), a cover frame and a caption

Free changes afterwards: text, music, end card

Your logo, colors and fonts come from your brand kit.

Tips for a good result

Say what's in the shot, where, and the light: "a barista pours latte art in a sunny café, close-up".
Pick a camera move instead of describing one.
Stuck? Use Improve my description, and undo it if you prefer your own.

Take it further in the video editor

Text, subtitles, music and the end card can be changed here any time, for free. For more, open the finished video in our free video editor: trim it, join it with other clips and photos, and add titles, transitions and a soundtrack.

Describe it questions, answered

How long is the video, and what does it cost?: 6 or 10 seconds, vertical, wide or square. a video is 50 credits, whatever the length credits; the optional first-frame preview is 1 credit.
Why preview the first frame?: It shows the look of the video (the place, the light, the subject) for a credit, before you pay for the video. Change the words and preview again until it's right.
Can I start from a photo instead?: Yes: Photo to video starts from your own photo and keeps it as the first frame.
What if a video fails?: The credits come back automatically. You're only charged for videos that are made.

Ready when you are.

Start by describing it in the panel on the left. It takes about a minute, and changes afterwards are free.